Explore Higher Friction Communities

People avoid friction because it’s work they’d prefer not to do. Luckily for us, the internet eliminates friction. Platforms like Facebook, Instagram, Twitter, and Reddit succeed because they are the best at doing it. They make it easy to join, consume, and engage. Through eliminating friction, they reach their goals of user growth, content consumption,Continue reading “Explore Higher Friction Communities”

The Speed of Community

The format of interactions in a community creates a community’s speed. Interactions are driven by the platforms communities exist on. Voice and messages are fast, events and peer-reviewed articles are slow. Speed is both a constraint and an incentive. It guides a community’s behavior, actions, and content. Communities can exist at any speed but oftenContinue reading “The Speed of Community”

Communities Should Create Paid Content

Communities normally monetize in two ways: access and status. Many communities exist “after” knowledge. They are an incentive for getting through the course, project, guide, or certification. They allow access to people who did the same. Once you gained the knowledge (and often paid for it), then you get access to the community. This isContinue reading “Communities Should Create Paid Content”

Exit Feeds, Enter Community

Information floods the internet. You can’t control it, but it must be controlled for you to absorb it. It is primarily controlled through infinite feeds of content on social media. Because sites control the feed, they control a part of your bubble. Your bubble is the natural and selected sources of information that influence whatContinue reading “Exit Feeds, Enter Community”

The Opportunity for Internet Communities

Internet communities, spaces where people with similar identities and interests interact, are a massive opportunity. General internet spaces are becoming hostile. Societal shifts are forcing more people to rethink the communities they are apart of. Big companies in the space have stagnated. Trends are moving in the right direction. Here are some important ones: LackContinue reading “The Opportunity for Internet Communities”